Campaigns Overview

DirectIQ allows you to send information about your marketing campaigns to a specific group of contacts. You can create three types of marketing campaigns: Regular, A/B, and Automation.

In order to see the list of campaigns you have created go to Campaigns -> Campaigns List.

There are the following lists:

• All - all your active campaigns.

• Draft/Paused - campaigns, that you have not finished creating or suspended.

• Sent - already sent campaigns.

• Scheduled - campaigns, that have not been sent yet, but with a configured schedule of sending.

• Running - campaigns, that have started to be sent but have not yet finished.

• Archived - deprecated campaigns, that are not used now.

On the Campaigns List page, you also can manage campaigns, view their type and status, check the performance of sent campaigns.

See also:
Filtering Campaigns

Creating Regular Campaign

Creating A/B Campaign

Creating Automated Campaign

Managing Campaigns

How To Set Up Campaign Recipients

How To Write A Good Subject Line

What Is Preheader

Using Google Analytics Link Tracking

Using Gradual Sending

Campaign Reports Overview